IT’S YOUR PARTY made its debut in January 1986 as a music and entertainment booking agency. The name was Inspired by an ad campaign for a fast food company that put YOU—the consumer—first and foremost. In that spirit, YOU and YOUR party became the essence of IT’S YOUR PARTY‘s name and mission.

guitar player

Building on her communication arts background—writing and producing for radio, TV and print; and her love of music—performing as an on-air disc jockey and as a vocalist with several bands, creator Betsy Jenkins infused her energy into the mix to drive the company’s growth.

From booking bands, DJs and entertainers for weddings and corporate clients to commissioning a fiberglass modeling company to fabricate a 2000 sq. ft. putting course in 1991, she responded to client demands for more innovative and interactive entertainment options

gameshow in progress

Theme parties were the next evolution offering a new dimension of fun and fantasy. From 8-ft sports figures to a 60-ft long Western town, the company’s creative team started producing a unique inventory of props and décor pieces and all of the activities that tied in with them from photo ops to murder mysteries.

In the mid 90s, IT’S YOUR PARTY created a niche with Casino Night entertainment designing a turn-key presentation and a large inventory of professional gaming tables, dealing staff, Vegas decor and production crews. IT’S YOUR PARTY’s signature show maintains its position as one of the most popular and well-executed formats available.

artist at work

The next decade offered residential and corporate clients easy access to event basics with the addition of rentals. A perfect complement to their props and décor, entertainers, and attractions, IT’S YOUR PARTY’s rental inventory includes tents, tables, chairs, linens, lighting and specialty items like dunk tanks, chiller tables, red carpets and stanchions.

Based in Madison, WI, with an ongoing calendar of over 400 events per year, IT’S YOUR PARTY provides event and entertainment services throughout the United States with its main focus in Wisconsin, Iowa and Illinois. Contact a representative and find out how IT’S YOUR PARTY can assist you with your next special event.

It's Your Party events are super!
IYP mascots